United is an airline where Good Leads The Way.
It has always been my personal mission to make our employees proud to work at United Airlines. That pride powers every aspect of our business—safe and efficient operations, best-in-class customer experience and new innovation are a direct result of the commitment and hard work of our team. And that pride creates experiences our customers will think about when they make United their first choice in airlines.
Safety remains our first responsibility
Safety is foundational to our success as an airline, and we continue to maintain the highest standards. Every single employee understands that safety is a shared responsibility, no matter their job. At United there are No Small Roles in Safety.
Investment is paying off
Our team has continued to make structural and enduring changes to our business that are necessary to position us as industry leaders. Years of consistent investment in our people, our product, our infrastructure and our technology, are paying off in every part of our business. All of this with a steady focus on doing the right thing, has resulted in United gaining a leadership position in the industry.
Throughout 2023, we continued to execute on our United Next strategy, adding new aircraft, while also investing in our airports and technology to ensure a great experience for our customers while traveling.
Building our world-class team
We pride ourselves on having the best employees in the business; they power our success. Last year we expanded resources dedicated to recruiting, development and state-of-the-art training facilities for our team, including a new flight attendant training facility in Houston and an expanded flight training center for our pilots. In the spring, the United Aviate Academy celebrated the graduation of its first class of future aviators. We were also able to finalize new labor agreements with our pilots and employees represented by the International Association of Machinists & Aerospace Workers.
Working towards flying more sustainably
We continue our efforts to build the future of sustainable flight with our net zero commitment to reduce 100% of our greenhouse gas emissions by 2050 without relying on the use of voluntary carbon offsets. Building on our success of being a leader in investing in sustainable aviation fuel (SAF), we launched the United Airlines Ventures Sustainable Flight Fund℠, a first-of-its-kind investment vehicle designed to leverage support from cross-industry businesses to support start-ups focused on SAF research, technology and production associated with SAF. We also used an SAF blend at two new airports last year—London Heathrow and Los Angeles.
Good Leads The Way
At United, we’re committed to being a force for good. I can see that our efforts to create the world’s leading airline are paying off and I am excited by the opportunities we are creating. We will continue on this flight path by focusing on doing the right thing for our business, our people and our customers.
Scott Kirby
CEO, United
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