Diversity flies with United

in About united


At United®, we define diversity as the range of differences that make individuals unique, including ability, age, ethnicity, gender identification, race, sexual orientation and veteran’s status. Inclusion is how we leverage these differences to form a genuine community and expand business opportunities. Our mission is to create an inclusive work environment, characterized by dignity and respect, that empowers every employee to serve the global marketplace and contribute to our success. Specifically, we manage diversity and inclusion purposefully and strategically to enable United to operate more productively and efficiently.

Executive diversity council

The United Executive Diversity Council consists of officers and senior leaders from various groups within the company who are committed to acting as champions of diversity and inclusion. The council provides executive oversight, guides diversity and inclusion strategy, establishes objectives and monitors progress toward goals.

Diversity and inclusion engagement events

We recognize that our employees have been shaped by a variety of backgrounds, experiences, cultures and values. To affirm our commitment we host events, festivals and celebrations across our network to link awareness with personal and professional development, employee engagement, and knowledge and understanding of the various dimensions of diversity. In 2015, United hosted 107 events in 25 locations, including five international locations, with the participation of more than 15,000 employees and customers. The diversity and inclusion engagement events are drivers for cultural change that are aligned with our business objectives.

Business Resource Groups (BRGs)

To help advance our goals for diversity and inclusion, United supports employee-run BRGs. Each group, led by volunteers, increases awareness and understanding of cultural issues while nurturing United’s diverse talent, enriching the airline’s organizational culture, volunteering in the local community, and contributing to company performance. United employees have formed the following groups: EQUAL (LGBTA), UNITE (multi-cultural), United for Veterans (veterans), uIMPACT (women) and GenTrend (millennials). Across all groups membership grew approximately 150 percent in 2015.

Community and business partnerships

Appreciating United’s position as a global airline serving customers and employees of diverse backgrounds, we partner with a variety of organizations that share our values. These partnerships provide opportunities for strategic collaboration, educational programming and joint marketing. In 2015, United partnered with 76 organizations with a focus on the diverse communities in the United States.

Awards and recognition

United Airlines® is fully committed to integrating diversity and inclusion into all areas of our business, and we are honored by the recognition and awards we have received from external organizations.